It is with immense pride that we signed Altitude Sports’ first advertising campaign, Limitless by Nature, from creation to production.

Alti, as it’s affectionately called, is a Montreal-based company rooted in values of fun, self-improvement, and harmony with nature, making it the perfect partner for MOM Studio. It is a local organization committed to promoting an active lifestyle, authentic exchanges, and unwavering quality.

The 2024-2025 campaign highlights footage from their own documentaries, showcasing athletes of all levels who push their limits in their sport with humility. Libre par nature embodies the philosophy of pushing one’s boundaries while having fun, whether in an urban environment or in the great outdoors.

The deliverables included a campaign slogan, two 15-second spots for winter and summer, as well as a 6-second version of each to promote their online sales service.