This advertising campaign was born from the collaboration between Marc Montplaisir, the photographer, and Patrice Bergeron, the artistic director of Cirque du Soleil. It transports the audience into a captivating world: that of the LOVE show.

Each photo unveils the power of the talents behind the artistic performances. The photographer’s meticulous and refined style shines through in this campaign, which consists of portraits and carefully crafted scenes.